Process

DESIGNING

Post an intense and extensive research, the design team arrive at their layouts of swatch designs. As per the market or the client requirements, then designers are constantly in touch with the trends to keep their game on a notch throughout.

SWATCHES

Once approved by the Fashion head of the design team, designs move to the team to develop those intricate designs into small swatches. And then we head it towards the client for the final approvals.
We also deal with bespoke embroidery for clients, who have their own designs to be executed.

TRACING

Swatches once approved, are drafted onto a tracing paper. The artisans use frames to hold the fabrics and the embroiderers start the time to consume, a strikingly distinguished process of embroidery. Replication of the original swatch onto the fabric is done keeping in mind the colour, technique and designs of the finest quality.

EMBROIDERY

The next step is embroidering the designs onto the fabric. The artisans use frames to hold the fabrics and the embroiderers start the time to consume, a strikingly distinguished process of embroidery. They replicate the original swatch onto their fabric, keeping in mind of the colour schemes and techniques.

PATTERN SIZING AND QUALITY CONTROL

The creators of this embroidery and patterns collaborate and come together to assure that the quality, size, design, fabric are up to the notch and develop the patterns to be at par with the trending wave.
Every piece is reviewed and checked for its finishing and accuracy before heading out of our hub by the quality control department.